Wynand Barnard, known as Vinnie, is a dynamic Marketing Assistant at Astute People with a passion for social media, design, SEO, and content creation. With over a year of experience at Astute, he has honed his skills in digital marketing, web content writing, and Google Analytics. Vinnie is responsible for overseeing the company’s social media presence, ensuring that Astute People’s voice reaches the right audience and drives meaningful engagement.
Before a career in marketing, Vinnie worked as a Recruitment Consultant for the Power EPC team, where he developed strong communication and problem-solving skills. His background also includes a notable tenure as Director of Studies in Taiwan, where he led a team, developed educational materials, and managed multiple schools. This leadership role sharpened his time management, planning, and organisational skills, which he now applies to his marketing career.
Vinnie is a lifelong learner who stays on top of the latest marketing trends and continuously seeks ways to innovate. Outside of work, he enjoys experimenting with affiliate marketing, staying active through cycling, running, and squash, and diving into epic fantasy novels – especially by Brandon Sanderson. With his empathic personality, quirky approach to problem-solving, and unwavering commitment to excellence, Vinnie plays a vital role in shaping Astute People’s digital presence.
